Learn with IMA E-newsletter
Scalable and mobile friendly template for continuing education digital newsletter.
This template was designed in close collaboration with stakeholders, a copywriter, and the digital marketing team. Going through several rounds of design iterations to make sure it met the recurring content needs, and technical specifications for email.
Design Assignment
Create an eye-catching digital newsletter template for all continuing education offerings.
Flexibility and scalability are two primary attributes required, considering the frequent content changes for each offering on a monthly basis.
Other requirements:
Mobile-friendly
Accessible to all members
Modular and straightforward: Allowing the content team to prioritize, update, or remove sections with ease
Visual: Highlighting key sections through photos and emphasizing smaller sections with key numbers
Email approved: Ensuring it meets all technical specifications for our email platform.
